|Photo Credit: Henry Hwu|
Big shout out to the homie Chance The Rapper for calling out Heineken on their racist ad. We just want to salute him for using his platform to combat this continues onslaught on our beautiful melanated people.
This ad shows a bottle of the lager being slid past 3 noticeably dark skinned individuals then winds up at a bar with a lighter looks to be white woman with the words "sometimes lighter is better". Really Heineken? Y'all thought you could slide that shit past us? Glad we don't drink that shit anymore.
In the tweet below Chance makes it clear that he's not calling for a boycott but that he's fully aware of the racist tactics being used.
Im not saying boucott them or go off im just noticing how often it happens and I think they baiting consumers and tweeters and freelancers and shit. Like I didnt wanna tweet about it so bad 😂😂 but its like how can u not— Chance The Rapper (@chancetherapper) March 26, 2018
While he's not calling for it, we think that if you want the black dollar, you better respect our black asses. Fuck em! Won't spend another dime with them ever!